One of the most important steps for career evolution is the constant search for professionalization. And with fleet management this would not be different.
Therefore, more and more professionals are seeking specialist certification in their fields.
Since the market is constantly evolving, studying and dedicating yourself to a specific role is the main factor when your goal is to grow more and more.
With this in mind, the PARAR Institute , conceived by Golfleet, developed academic courses for professionals in the sector.
These are the Fleet Management Program (PGF), the Executive MBA in Strategic Fleet Management , and the Driver Training Program (PFC).
These professional courses are dedicated to people who already work in the fleet area or are interested in it, with several modules aimed at training managers, so that they can grow together with their company and their drivers.
Therefore, in today's content, we will address how these capabilities are responsible for promoting strategic management.
Executive MBA in Strategic Fleet Management
Driver Training Program - PFC
Academic courses for fleet management professionals
Program for Fleet Managers - PGF
The Fleet Managers Program – PGF has evolved along with the professionals who believed in its purpose.
Today, it is one of the most recognized courses in the field and is certified by the North American Fleet Management Association (NAFA).
Furthermore, the Fleet Management Program is the first academic course for professionals in the field.
Both those who have influence in decision-making related to corporate vehicles, and those interested in acquiring knowledge in relation to fleet management.
Therefore, the PGF is divided into 14 specific modules and has classes on Scientific Research Methodology and Seminars, Entrepreneurship, Ethics and Interpersonal Relations.
The mandatory subjects are:
- Fleet Management Strategies
- Fleet Policy and Employment Contract
- Safety Culture
- Strategic Fleet Management with the use of Telemetry
And the electives are:
- Fleet Operations: Fleet in Practice
- TCO: Costs vs Results
- KPI: Indicators for Fleet Management
- Supply: Purchasing Management
- Corporate Mobility
- Fleet Management and Maintenance
- ESG Applied in Fleet Management
- Ethics and Interpersonal Relations applied to Fleet Management
- Introduction to Road Freight Transport
- Leadership and Team Development
🧠 Learn more: Fleet Management Program – PGF | PARAR Institute
Even with UniFil's teaching methods and structure, the course continues to be completely online, allowing flexibility for students to combine studies with professional and personal life, for example.
The PGF program consists of 270 hours of classes, 120 of which are mandatory subjects and 150 of which are elective subjects, and awards the international certification Certified Automotive Fleet Manager (CAFM).
All content is developed by subject matter experts and specialist teachers , and includes real-world case studies, individual assessments, and supplementary exercises.
Throughout the course, students are accompanied by tutors who can assist them with the content and readings for each subject, allowing theory to be applied in more practical discussions.
Then, check out the testimony of Luiz Carlos Bibiano, Fleet Supervisor of the Public Ministry of Minas Gerais, about his experience with the program:
The PGF (Program for Fleet Managers) gave me a new direction regarding
importance of a sustainable vision in fleet management. It also reinforced the
thought focused on technological innovations that aim, above all, at
safety, maximum efficiency and increased productivity. The course was a
great opportunity for my professional growth, since, in
country, we have few courses focused on the subject with such quality of
content and teaching staff.

Executive MBA in Strategic Fleet Management
In 2018, the PGF went further and became a postgraduate program, with the name of Executive MBA in Strategic Fleet Management.
Thanks to a partnership with the Filadélfia University Center (UniFil), based in Londrina, Paraná, and one of the largest distance learning universities in Brazil.
The Executive MBA in Strategic Fleet Management at Instituto PARAR is made up of 14 modules, divided into a total duration of 420 hours.
Its goal is to boost the careers of professionals working with corporate fleets and allow them to operate with a more strategic focus, without losing sight of their tactical activities.
To achieve this, it utilizes management, planning, leadership, and organizational resources, as well as practical activities aimed at applying existing theories in the specific area of fleet management.
It is the first Postgraduate Program in Fleet Management in Brazil, recognized by the MEC (Ministry of Education), 100% online, and with the following course outlines:
Fleet Management Strategies
Deepen your understanding of fleet management strategies, explore the landscape of fleet management and its integration with other company sectors, from mapping to fleet diagnosis and its economic, environmental, and social sustainability.
Fleet Policy and Employment Contract
It addresses the primary responsibility of current managers: the creation, validation, and application of a robust fleet policy, as well as the applicable legal and structural issues.
🔔 Suggested reading: LGPD in light vehicle fleet management: how does the General Data Protection Law affect the sector?
Fleet Operations: Fleet in Practice
The first steps towards a successful understanding of fleet policy construction and implementation, people management, demobilization methods, and operational sustainability.
TCO: Costs vs Results
A 360º view of the direct and indirect costs related to fleet purchase and management, including TCO calculation and cost reduction.
🔔 Suggested reading: TCO & ROI: two acronyms that make all the difference in fleet management

KPI: Indicators for Fleet Management
Management based on clear key indicators and relevant measurement systems, for more reliable decision-making.
🔔 Suggested reading: Driver performance evaluation and productivity indicators in fleet management
Safety Culture
Care for accident prevention, such as safety beyond the four wheels, safety behind the wheel and safety as a good deal.
Supply: Purchasing Management
Integration between fleet managers and purchasing departments for selecting suppliers and partners aligned with your company's strategy.
Corporate Mobility
Sharing, cooperation, and sustainability in the pursuit of greater security, efficiency, sustainability, and practices of integration into society.
Strategic Fleet Management using Telemetry
History of telemetry, how automotive tracking technology works, application and use of key indicators for data-driven management , and criteria for supplier selection.
Fleet Management and Maintenance
Definition and management of maintenance options (in-house vs. outsourced), sizing, structure and workforce of the workshop, tires and fuel, control of services and preventive and corrective maintenance.

ESG applied in Fleet Management
Understanding and practical application of sustainability in three pillars in corporate light fleets, relationship between ESG and investments in the safety culture for the company, drivers and managers.
🔔 Suggested reading: Stay ahead of ESG with a fleet management system
Ethics and Interpersonal Relations applied to Fleet Management
Development of an ethical stance in decision-making and studies on communication and interpersonal relationships in the organizational context.
Introduction to Road Freight Transport
Concepts and themes involving the different types of cargo, vehicles, volumes, and materials in road transport, to promote a macro-level view of legislation and logistics operations applied to fleet management.
Leadership and Team Development
Understanding the role of leaders and their development, actions, and performance, as well as an analysis of the background and characteristics of team members and the relationship between leaders and this group.
In addition to these disciplines, professionals also have the option of carrying out a Course Completion Work (TCC).
It is worth noting that graduates of the Fleet Management Program (PGF) can have subjects waived and obtain a specialization certificate, with the same validity as an in-person course.
🧠 Learn more: Executive MBA in Strategic Fleet Management | PARAR Institute

Driver Training Program - PFC
Finally, the Driver Training Program – PFC was designed for employees who drive their company's cars. Both for commercial and technical purposes.
In this sense, it develops techniques, skills, and attitudes necessary for the practice of defensive and preventive driving, in an empathetic, responsible, and supportive manner.
The PFC is divided into 8 modules, with over 100 short and practical videos on traffic safety , driving tips, and mechanics, for example. In addition to exercises to reinforce the content, such as:
- Safety first
- Environment, driver and society
- The vehicle
- Pilotage I and II
- efficient driving
- Accidents
- Legislation
🧠 Learn more: Driver Training Program – PFC | PARAR Institute
We are very proud of the depth and specificity of the approaches offered by the PARAR Institute 's courses, always focusing on strategic and comprehensive management.
We also hold events such as the PARAR Global Conference and PARAR On The Road , where we address the main trends in the automotive sector and topics related to mobility, technology, and innovation.
So, in addition to our fleet management systems , we've built an ecosystem driven by a greater purpose: preserving lives, every day.
As our technology is one of the greatest fruits of this mission, we invite you to schedule a demonstration and learn about all the benefits of telemetry in practice:





